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Francesca Tambussi — Designer and Art Director
CUTTING AGE: A CELEBRATION FOR FASHION ICON COUTURIER YOHJI YAMAMOTO.
To mark the 40 years anniversary of his making clothes Yohji Yamamoto held a historic catwalk of his best pieces in the St. Agnes Kirche in Berlin. With the Berlin office of 515 Creative Shop, we conjured a sophisticated campaign where street posters invited people to visit the "yyyyy satellites", mysterious URLs destinations showcasing rare content of the YY world, original drawings from Yamamoto's personal scenographer, and a live streaming projection from the Warschauer bridge.
Year: 2013
Agency: BlackBoardBerlin, 515 Creative Shop, 10TOTOKYO
Creative Direction: Luca Pilutza, 10TOTOKYO
Category: Event, Digital, Print, Advertising
agency
blackboard berlin
creative direction
luca pilutza
filmmaking
alessandro pietrantonio, niccolò dragoni
sponsor
audi
photographs
monica carocci
GUERRILLA CAMPAIGN FOR Yohji Yamamoto’S 40 YEARS OF MAKING CLOTHES. THE ANNIVERSARY CATWALK OF THE MOST ICONIC 40 PIECES OF HIS CAREER WAS HELD IN ST.AGNES KIRCHE, BERLIN.
agency
blackboard berlin
creative direction
luca pilutza
film-making
alessandro pietrantonio, niccolÒ dragoni
sponsor
audi
photographs
monica carocci
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